Reading the beginning of chapter 3 made me think of the new movie that caused much speculation among computer geeks and the like, Cloverfield. Cloverfield was the perfect example of a producer or director to use convergence culture to get people to speculate and hype up the movies. Although very risky, I think the marketing ploy of the movie was genius. Someone mention in the last class( I think her name is Lillian) that we live in a microwave society. We want to know what others know and we want to know as soon as possible. Providing little to no information of the movie sent the world in a frenzy. Blogs were made, forum were flooded with ideas about the movie. Fans even posted pictures of what they thought the monster would look like. This all brings us back to the notions of convergence culture and collective intelligence. Before advanced technology, we had to wait until the movie can out to know what it was about. Now we are so spoiled and we want to know everything in a hurry. We can just go on the internet for more information about the movie and discuss our ideas and opinions in forums.
---- On The Matrix-----
I was one of the people who did not "get" the the movie. Nevertheless, the movie also took advantage of our convergence culture. The movie encouraged many to look online for a better understanding of the film thus, creating a larger fan base.
Subscribe to:
Post Comments (Atom)
2 comments:
Finally, I found the right blog for you, Ashley! Interesting post. Did you agree with the analogy we made between the Matrix knowledge community and the one that existed for Fauklner's novels in the mid-19th century? --Dr. L
I agree with the analogy. Faulkner uses a stream of consciousness and the Matrix uses new technology(games, websites, forums)as clues to the movie.The Matrix and Faulkner's novels both encourage the reader or audience to get information from another perspective in order to get the bigger picture.
Post a Comment